HSMAI is the largest and most recognizable association of sales and marketing professionals in the hospitality industry. Founded in 1927, HSMAI has almost 7,000 members from 35 countries with 60 chapters worldwide. Its national, regional, and local education events help members stay knowledgeable about the industry. The primary objective of HSMAI collegiate chapter is to provide the resources, knowledge and networks students need to make critical connections with industry “movers and shakers”. Student members can benefit from receiving the same training as industry leaders, networking with local industry leaders, and visiting hotels on site inspections.